All press releases

FORM 2018 - Craftmanship and industrial product design

Jun 25, 2018

Good design is innovative and geared towards usability. It is aesthetically pleasing, durable, environmentally friendly, and at the same time, consistent down to the very last detail. Many different ideas, the love of detail, and the rigour and accuracy of the designs, are an expression of the designers’ and artists’ respect for consumers and the product. It is these requirements, and many more besides, that are met by the award-winning products in the FORM 2018 exhibition at Tendence in Frankfurt.

FORM – where craftmanship and industrial design meet.
FORM – where craftmanship and industrial design meet.

In Hall 9.0, FORM 2018 combines creative and aesthetic diversity in craft and industry: from art objects for everyday use and fashion articles to items of furniture, from lighting objects to jewellery and artefacts. These are made from every conceivable material, including wood, glass, plastic, ceramics, leather and textiles. The products, which have been chosen from the entire portfolio at Tendence, are characterised, above all, by their innovative design solutions, product-oriented choice of materials and processing, functionality in utilitarian objects, and a convincing overall concept. In the concentrated product display, trade visitors and journalists will have the opportunity to find out about current trends and the latest developments, as they walk through the exhibition.

This year, designers, artists and companies from 21 countries have taken up Messe Frankfurt’s invitation and applied for FORM 2018 with their latest products. The selection was undertaken by a five-strong jury of recognised experts, including graduate product designer Andrea Basse, Petra Kellner, professor at the University of Art and Design, Offenbach am Main, metal designer Günter Matten, goldsmith Monika Schuchmann and Monika Vesely, master silversmith. Together, they selected a total of 171 objects from 55 exhibitors.

These three award-winning objects are just a few examples: ceramics from the Martina Sigmund-Servetti porcelain workshop, which are particularly attractive because of the contrast between the coolness of the material and the organically inspired shapes; the company Reviermanufaktur specialises in beautiful and useful everyday objects, aspiring to a high level of utility – like the award-winning key organizer – paired with beautiful design and a love of detail; product designer Christoph Weisshaar shows, with his precisely laser-cut aluminium tray, that design and technical excellence do not have to be mutually exclusive.

The competition is being staged and organised again this year by the German Arts & Crafts Association and Messe Frankfurt. "I am very pleased about the large number of applications, and particularly, the huge diversity of the products that have been submitted. FORM 2018 showcases products that are hand-crafted and industrially manufactured  and it reflects the highlights of Tendence 2018. In the selection, there are objects for everyday use which people wear, sit on, drink out of, or adorn themselves with. But there are also products which have an object-like sculptural character", says Christina Beyer, Director of the German Arts & Crafts Association. "And in this respect, I agree with the competition jury: the level of quality overall is remarkably high".

The selected manufacturers include well-known companies such as Adhoc, Blomus, Eagle Products, Kids’Garret, Nordklinge, Philippi and Raumgestalt, as well as recognised craftspeople, including Nora Kovats, Alena Willroth, Arne Leucht and Sebastian Scheid, among others.

Tendence will be taking place from 30 June to 3 July 2018.

On the internet

You will find further information and high-resolution photographs at :


Tendence – international trade fair for consumer goods

Tendence (30 June to 3 July 2018) is Germany’s most international order venue for the second half of the year. The wide-ranging product portfolio covers fields of the home, furnishing, decorating, gifts, jewellery, fashion accessories, tableware, kitchenware, home textiles and outdoor living. Special shows and a wide-ranging complementary programme of events are multi-faceted sources of sales-boosting impulses for retailers. Strong brands and key communicators use this new-products platform to present their trends for the winter and Christmas season. At the same time, they give bulk buyers from the international trade the chance to place orders in good time for their spring and summer collections.

Background information on Messe Frankfurt

Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With over 2,400 employees at 30 locations, the company generates annual sales of around €669 million. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. A comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.
With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

For more information, please visit our website at: I I

Messe Frankfurt uses cookies to provide you the best possible browsing experience. By using our services, you consent to our use of cookies. More information