Tendence has long been both a major industry highlight and a reliable mood barometer. In order to help the retail sector and consumer goods industry meet the challenges of a constantly changing retail landscape, Tendence 2019 offers besides its main exhibition an extensive supporting programme. By doing so, it will create additional future-oriented added value for exhibitors and visitors and will be even more closely geared
to the needs of buyers.
Retail structures are breaking up, lifestyle worlds are changing and new challenges are cropping up for the consumer goods industry almost every day. The main task for retailers and the consumer goods industry is to navigate and position themselves more effectively in this environment of constant change. This is precisely where Tendence comes in with its new concept. It now offers exhibitors the opportunity to present their products not only according to market segment, but also specifically according to trading organisation or consumer lifestyle.
This is new in Hall 8
Here visitors can discover the concept store idea for the first time concentrated in an entire hall, yet subdivided in different areas. The Urban area displays a hip, urban style. The Cosy area presents a country style. In the Modern area, clear forms and colours attract visitors. The Earth area displays a mix of ethnic style and folklore and the Adventure area represents a funky world that is ironic and edgy.
In the Moment Market manufacturers of mainly decorative and gift articles showcase their offer for the whole year and every occasion.
In Sunshine State, buyers of high volumes can find decorative products for the spring and summer of the following year.
The Design City pools all the products from the upper market segment, with classic designs in the “elegant” area and modern purist designs in the “pure” area.
Contact for exhibitors
Stand rent Tendence 2019
|Stand rental price for normal bookings|
|1 side open||EUR 90.00/m² *|
|2 side open||EUR 100.00/m² *|
|3 side open||EUR 110.00/m² *|
|4 side open||EUR 120.00/m² *|
|+ Obligatory media package: EUR 299.00 plus VAT|
* All squaremetre prices plus 2,90 EUR/m² environment-protection charge, 0,60 EUR/m² AUMA fee and VAT.